Monthly Archives: February 2011

Using Your Picture Can Increase Sales

Posted on February 28, 2011 by John Borthwick

Make no mistake, there is great power in using your picture. When people can see what you look like, they feel as if they know you. Over time, they begin to bond with you and trust you. In essence, you … Continue reading →

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Good Keywords Result In Shoppers

Posted on February 21, 2011 by John Borthwick

Successful stores need shopaholics, not window shoppers. It is the fashion bugs that stuff bank accounts, not the banal browsers. Every brick-and-mortar store knows this rule, but many online businesses forget this fact in the fevered frenzy of Internet marketing. … Continue reading →

Posted in Ecommerce Development, Pay Per Click, Search Engine Optimisation | Leave a comment

Better PageRank Is Down To Content

Posted on February 16, 2011 by John Borthwick

Getting your website to rank high in Google searches is a daunting task to say the least. There are hundreds of different factors that will determine how well your site ranks. In this article we discover the most important factors … Continue reading →

Posted in Search Engine Optimisation | Leave a comment

Facebook More Effective Than Twitter For Sales

Posted on February 8, 2011 by John Borthwick

Strapped for time and cash, small local businesses are increasingly turning to free and low-cost social media tools for their marketing efforts. Not surprisingly, the world’s biggest social networking site tops of the list of preferred tools. Seventy percent of … Continue reading →

Posted in Social Media | Leave a comment