Monthly Archives: December 2007

Successful Internet Marketing Without Search Engines

Posted on December 31, 2007 by John Borthwick

Believe me or not, a business can survive and thrive on the Internet without good search engine placement. That does not mean that a Webmaster should not strive to get good rankings in the search engines, but it does mean … Continue reading →

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12 Simple Steps to Explode Your Site Traffic Using Online Social Media

Posted on December 19, 2007 by John Borthwick

Last year saw the arrival of online social media. If you operate a website or blog, you would be well advised to realign your site to exploit the popular social media sites for increased traffic. You should also introduce social … Continue reading →

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Key Marketing Methods For 2008

Posted on December 17, 2007 by John Borthwick

Isn’t online marketing by definition, expensive? Not necessarily. Online businesses are coming to the realization that in an organic environment like the Internet, organic marketing is required; paying for traditional or static marketing only gets you so far before it … Continue reading →

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The Top 10 Dumbest Web Site Decisions

Posted on December 10, 2007 by John Borthwick

Having worked with web sites for the past eleven years, I’ve seen a LOT of errors, poor judgment and embarrassing gaffs on the web. Sometimes they are the fault of the client, the web designer, the IT Manager, or the … Continue reading →

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Is Your Website an Asset Or a Liability?

Posted on December 3, 2007 by John Borthwick

Remember back in the good ol’ days when having a website was something every company needed and wanted? Websites were the wave of the future, and the dream of transitioning to conducting business online filled our heads with visions of … Continue reading →

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