Monthly Archives: September 2007

Now that you’ve designed and launched your website, you have a powerful marketing tool for your business. But, your website is only as useful as the content is current. The process of keeping the content on your site current is … Continue reading →

How a subject views a book page, a store display, an advertisement or other visual stimuli is measured using sophisticated tools that track eye scan, also called eye movement. These tools measure which design elements capture visitors’ attention and which … Continue reading →

Just 5 years ago getting a high ranking in the search engines was easy. As search engines have gotten smarter it has become impossible to get a high ranking in the search engines with gimmicks. Now the only way is … Continue reading →

Recently I took on a new SEO client who had a major problem. They had a very popular portal site in a competitive industry but for 3 months running, their Top 10 search engine rankings for major keywords had taken … Continue reading →

There are basically two aspects to SEO, “on page” & “off page” optimization. “On Page” SEO is easy because it’s totally under your control. It’s simply a case of making sure you have optimized your web pages correctly. OK, so … Continue reading →

The Internet is the single greatest research resource that has ever existed. However, whilst it has solved many of the issues of getting access to information, it has created new issues that have to be addressed. Probably the biggest of … Continue reading →

It has become an article of faith that the Web is all about content; content is King on the Web as opposed to television where commercials are king. It seems that television networks just can’t wrap their heads around the … Continue reading →