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Monthly Archives: July 2007
The Myth of W3C Compliance?
The past few years have seen a huge increase in the number of search engine optimisers preaching about the vital importance of W3C Compliance as part of any effective web promotion effort. But is compliant code really the ‘Magic SEO … Continue reading
4 Great Reasons to use Google Analytics
Having used a large number of web site visitor trackers over the years, I first approached Google Analytics some time ago, with the somewhat jaded attitude of someone who’s ‘seen it all’ or at least ‘seen most of it’. What … Continue reading
Fluff vs. Quality Content
There are basically three types of content you can use for your site. Fluff, leased, or custom. All three have their pros and cons, but which would work best for ranking well with Google and the other major engines? Let’s … Continue reading
Maximising the Triangle of Relevancy With Google
The “Triangle of Relevancy” is used to describe the relationship between the text in a landing page, a sponsored advertisement and the keyword or phrase that’s entered into a search engine. Google places a premium on relevancy as it endeavors … Continue reading
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5 Tips to Effective SEO Keyword Research Analysis
Keyword research and analysis can be a daunting task, when done correctly, and expert keyword research is the foundation to a successful SEO campaign. Many new website owners think the keyword research analysis process is easy. They think free tools, … Continue reading
10 Steps To Top 10 Rankings In Google
Most webmasters go totally “gaga” for top 10 rankings in Google. And for good reason, Google is the most dominant search engine on the net and will deliver the largest amount of traffic. More importantly, those same webmasters will also … Continue reading
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The Roller Coaster of Link Popularity
Most webmasters are in a constant state of confusion about how to create link popularity and how to rank well in the search engine results. Three of the top four search engines, Google, Yahoo and MSN calculate link popularity as … Continue reading
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Top 10 Ways to Improve Search Engine Ranking
My top 10 ways to improve search engine rankings are based on 7 years of banging my head against the world wide web’s search engines and reading numerous books on top 10 SEO tactics. Let me say first of all … Continue reading
For SEO Beginners: Twelve Definitions You Need To Know
SEO is a trade that exists solely on the internet, and even then it is comprised almost entirely of the hot air of so-called “expert opinion.” Plenty of it blowing around these days as search maintains position as one of … Continue reading
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