Monthly Archives: February 2005

Do Not Drop Your Web Site Off the Search Engine Cliff

If you’ve been feeling like Tom Cruise climbing up the side of some remote jagged mountain in the blazing hot sun and concerned you’re facing “mission impossible”, chances are you own a web site. ? Adding to the intense thrill … Continue reading

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Google’s Aging Delay for New Sites

You’ve Got To Pay Your Dues Many site owners and SEOs are worried because their new sites that rank well in Yahoo and MSN, aren’t doing well in Google, and they’re blaming it on the “sandbox.” The current theory is … Continue reading

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Non-converting Keywords and the Search Continuum

What if I were to tell you the majority of online purchases from search advertising happen after a searcher has conducted at least 12 non-converting searches? Imagine 12 searches on keywords that don’t produce a single transaction. But these eventually … Continue reading

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Determining Keywords

Determining keywords is a critical step in web design. If your website and meta tags do not contain related keywords, web surfers will be unable to find your website when they conduct searches. ? The formula is a little tricky … Continue reading

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Search Engine Changes Blur Lines between Myth and Reality

Much has changed since last year in the world of search engine marketing. These changes have widened the knowledge gaps between the SEM sector, our clients and the general public. A knowledge gap separating professional experience and general interest is … Continue reading

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