Monthly Archives: October 2004

Search Engine Optimization has become inextricably linked with linking schemes over the last couple of years. During that time everyone has noticed the value of inbound links to their web sites. This has led many aggressive webmasters to buy up … Continue reading →

For years, “link popularity” and “Google PageRank” have been the talk of the town in the search engine optimization community. However, the definition of link popularity and how it differs from PageRank (PR), as well as how much effect these … Continue reading →

Overture is known for being the leader in “Pay-Per-Click” (PPC). Owned by Yahoo, Overture advertisers can reach over 80% of Internet users. If you take a closer look and pop the hood, you’ll find a whole suite of useful tools … Continue reading →

I believe some people create and publish websites for the sole purpose of tormenting their visitors. Browsing various websites and navigating the Web can often be like trying to read on an airplane while a kid kicks the back of … Continue reading →

Each month, or thereabouts, as search positioning changes are noticed as a result of the latest Google algorithm updates, an analysis of what happened occurs. An analysis of the update ensues in many news groups and discussion groups and invariably, … Continue reading →

As you know, a Flash movie as the index page of a site has always been a major problem with search engine optimization. There’s simply no content for the search engines to index. So when I learned that Google can … Continue reading →